Christopher Hann

Owner, Creative Director
Liquidcanvas Studios, LLC
08/2001 - Present
Chambersburg, PA, US

Founded and operate a boutique creative studio delivering branding, digital design, UX strategy, and marketing solutions to startups, nonprofits, and mid-sized businesses across various industries.

Key Skills & Accomplishments:

• Brand Identity & Development – Created compelling visual identities, brand guidelines, and messaging frameworks for new and evolving businesses.
• Web & UX Design – Designed and launched responsive, user-centered websites and landing pages using WordPress, HTML/CSS, Figma, and Adobe Creative Suite.
• Marketing Strategy & Execution – Led end-to-end campaigns across social, email, SEO, and print—helping clients grow visibility, engagement, and leads.
• Client Relations & Project Management – Built and maintained long-term relationships, managing timelines, budgets, and creative direction from concept through delivery.
• Creative Consulting – Advised clients on digital transformation, storytelling, and content strategies to elevate their brand presence and audience connection.
• Photography & Visual Content Creation – Provided professional photography, art direction, and creative assets for both print and digital needs.
• Copywriting & Content Strategy – Crafted engaging copy and content frameworks aligned with brand voice, target audience, and conversion goals. Original and AI-Generated Content.

Senior Manager of Marketing and User Experience
Global Data Consultants, LLC
08/2014 - 10/2024
Chambersburg, PA, US

Spearheaded all branding and marketing initiatives for the organization in addition to the design and development of user interfaces for web applications, cloud platforms, and mobile solutions, ensuring seamless functionality and user satisfaction across diverse client bases, including Fortune 500 companies.

• Defined brand positioning to enhance engagement and conversion rates, contributing to a 70.2% increase in web traffic and 57.2% growth in engagement year-over-year.
• Boosted online presence by achieving a 27.9% increase in organic website traffic year-over-year optimizing SEO strategies with an 81.9% increase of key events.
• 69% active user increase year-over-year for main SEO landing pages with a staggering 1,240% increase in active user for the GDC capabilities landing page resulting in a 128.3% increase in CTA form submissions.
• Led cross-functional teams, including Creative, Media, Sales, and eCommerce, to ensure cohesive brand messaging and best-in-class customer experiences across all marketing touchpoints.
• Developed an extensive email marketing campaign that grew subscribers to over 16,000 in 2024, resulting in a 2,482% increase YOY in email referrals to the website, an open rate of 28.9%, and a click rate of 62.9%.

Director of Creative Services and Marketing
Carlisle Productions, Inc.
09/2007 - 09/2014
Carlisle, PA, US

• Directed and developed the redesign of event-focused digital platforms, integrating modern UI/UX principles to enhance user engagement and drive over $98 million in annual local economic impact.
• Led the creative vision for digital and print media, ensuring cohesive brand storytelling across web, mobile, and event touch points.
• Managed a team of designers, developers, and PR specialists to create dynamic user experiences, resulting in improved event registration workflows and audience satisfaction.
• Streamlined and organized event magazine production, integrating user accessibility features and achieving annual cost savings exceeding $140,000.
• Developed and executed targeted outreach strategies, including partnerships with Ford, GM, and Chrysler, social media engagement, truck club outreach, and exclusive enthusiast programs to enhance event experiences.
• Managed large-scale marketing budgets, optimizing spend and increasing ROI by implementing data-driven decision-making frameworks.
• Reported multi-year record gate and showfield attendance, reinforcing the event’s position as a premier destination for truck enthusiasts and aftermarket brands.

Education

Electronic Institute
Associate in Specialized Technology, Electronics and Computer Technology
Oct 1992 - Oct 1994
Grade: A

Electronic Institute offered an Associate in Specialized Technology Degree in Electronic and Computer Technology. The 24 month program consists of 6 semesters of 16 weeks each. The program included a total of 152 credits with one credit earned for every 15 hours of classroom lecture and one credit for every 30 hours of laboratory experience.

Year Graduated: Oct 1994
Licenses/Certifications: ASCET and FCC
Electronic Institute (Harrisburg Inst of Trade & Tech) Closed
Transcripts held at YTI (York Technical Institute) - Available upon request.

Licenses & Certifications

• Designing Microinteractions with Figma (LinkedIn, Issued May 2025)
• Accessibility and Inclusion with Figma
(LinkedIn, Issued Apr 2025)
• Figma for UX Design
(LinkedIn, Issued Apr 2025)

• Figma: Designing with Variables and Conditionals
(LinkedIn, Issued Apr 2025)
• UX Foundations: Prototyping
(LinkedIn, Issued Apr 2025)
• Designing for Virtual Reality
(LinkedIn, Issued Nov 2024)
• Advance Your Content Marketing and SEO Skills
(LinkedIn, Issued Jul 2023)
• Content Marketing: Producing and Promoting Live Video
(LinkedIn, Issued Jul 2023)
• Content Marketing: ROI
(LinkedIn, Issued Jul 2023)
• Content Strategy for Marketers
(LinkedIn, Issued Jul 2023)
• Marketing Strategy: SEO Content Writing
(LinkedIn, Issued Jul 2023)
• SEO Strategy: Link Building
(LinkedIn, Issued Jul 2023)
• The Seven Steps to Winning Others’ Support
(LinkedIn, Issued Jul 2023)
• Advanced Lead Generation
(LinkedIn, Issued Feb 2023)
• Master Digital Marketing
(LinkedIn, Issued Feb 2023)
• B2B Go-to-Market Strategy: How to Transform Your Business
(LinkedIn, Issued Jan 2023)
• Marketing Tools: SEO
(LinkedIn, Issued Jan 2023)
• Marketing Tools: Social Media
(LinkedIn, Issued Jan 2023)
• Marketing on Twitter
(LinkedIn, Issued Jan 2023)
• SEO: Keyword Strategy
(LinkedIn, Issued Jan 2023)
• SEO: Optimize Your Social Media Profiles
(LinkedIn, Issued Jan 2023)
• SEO: Videos
(LinkedIn, Issued Jan 2023)
• Social Media Marketing Strategy: TikTok and Instagram Reels
(LinkedIn, Issued Jan 2023)
• Social Media Marketing with Facebook and Twitter
(LinkedIn, Issued Jan 2023)
• Social Media Marketing: Managing Online Communities
(LinkedIn, Issued Jan 2023)
• Augmented Reality Marketing
(LinkedIn, Issued Dec 2022)
• Become a Digital Marketing Specialist
(LinkedIn, Issued Dec 2022)
• Content Marketing Foundations
(LinkedIn, Issued Dec 2022)
• Digital Marketing Foundations
(LinkedIn, Issued Dec 2022)
• Email and Newsletter Marketing Foundations
(LinkedIn, Issued Dec 2022)
• Google Ads Essential Training
(LinkedIn, Issued Dec 2022)
• Google Ads Essential Training 2020
(LinkedIn, Issued Dec 2022)
• Google Analytics 4 (GA4) Essential Training
(LinkedIn, Issued Dec 2022)
• Introduction to Graphic Design
(LinkedIn, Issued Dec 2022)
• Marketing on Facebook
(LinkedIn, Issued Dec 2022)
• Marketing on Instagram
(LinkedIn, Issued Dec 2022)
• SEO Foundations
(LinkedIn, Issued Dec 2022)
• SEO Link Building
(LinkedIn, Issued Dec 2022)
• Social Media Marketing Foundations
(LinkedIn, Issued Dec 2022)
• Social Media Marketing Strategy and Optimization
(LinkedIn, Issued Dec 2022)
• Becoming a Thought Leader
(LinkedIn, Issued Jul 2022)
• Creating Your Personal Brand
(LinkedIn, Issued Jul 2022)
• Empathy in UX Design
(LinkedIn, Issued Jul 2022)
• Marketing Tools: Growth Marketing
(LinkedIn, Issued Jul 2022)
• Digital Marketing Certification (Direct Marketing Association of Northern California, Issued Jun 2021)
• Google Analytics 3.0 Advanced (Direct Marketing Association of Northern California, Issued May 2021)
• Google Analytics 3.0 Intermediate (Direct Marketing Association of Northern California, Issued May 2021)
• Google Analytics 3.0 Fundamentals (Direct Marketing Association of Northern California, Issued Mar 2021)
• Google Ads Advanced (Direct Marketing Association of Northern California, Issued Feb 2021)
• Google Ads Fundamentals (Direct Marketing Association of Northern California, Issued Feb 2021)
• Google Ads Intermediate (Direct Marketing Association of Northern California, Issued Feb 2021)
• Dell Technologies Partner Program ∙ Marketing Overview
(Dell Technologies, Issued Dec 2020,
Credential ID MR-8WN-GSTT8121)
• Google My Business
(Google, Issued Oct 2020,
Credential ID 59997496)
• Agile Marketing Foundations
(LinkedIn, Issued Apr 2020,
Credential ID AaD9dOzjWVCke2_tVg8B_fOtutUH)
• Building and Maintaining Your UX Design Portfolio
(LinkedIn, Issued Apr 2020,
Credential ID AbiNypJ26x9cnVnpKtNyzYcbxvRr)
• Designing for Neural Networks and AI Interfaces
(LinkedIn, Issued Apr 2020, Credential ID ASlQsZ7B-QYy2UcOkPkqix4p4dXT)
• Marketing Foundations
(LinkedIn, Issued Apr 2020,
Credential ID AY5AEoIBeQ3f_b3nZgSsT5NS6Kh2)
• Strategic Planning: Case Studies
(LinkedIn, Issued Apr 2020, Credential ID AQCWF3Qk4sxU66XMrJY0am9iF5l-)
• Writing Case Studies
(LinkedIn, Issued Apr 2020, Credential ID ASHDz41uHRrqhcU8VBGk2-XdPGeg)
• Marketing Institute Curriculum 2019
(Dell EMC, Issued Oct 2019)
• Search Engine Optimization (SEO) Advanced (Direct Marketing Association of Northern California, Issued Oct 2019)
• Search Engine Optimization (SEO) Fundamentals (Direct Marketing Association of Northern California, Issued Oct 2019)
• Search Engine Optimization (SEO) Intermediate
(Direct Marketing Association of Northern California, Issued Oct 2019)
• Certificate of Training: Sitecore Context Marketing Fundamentals Course
(Sitecore, Issued May 2019, Credential ID 20089652)
• Web Experience Management 9.1 ILT
(Sitecore, Issued May 2019, Credential ID 02510d42-0254-36fc-aa27-a2bff37dd66b)
• Marketing Credential 2018
(Dell EMC, Issued Oct 2018,
Credential ID 7NL4QPWT3F4E1MW9)
• Marketing Expert Credential 2017
(Dell EMC, Issued Dec 2017,
Credential ID EMC671027)
• Marketing Specialist Credential 2017
(Dell EMC, Issued Dec 2017,
Credential ID TBWKGB9Z11Q1Q4SB)
• Core Client Credential 2017
(Dell EMC, Issued Nov 2017,
Credential ID S67DHVY61FVQQ0SF)
• Sales: Workstation Credential 2017
(Dell EMC, Issued Nov 2017,
Credential ID EDVBGBMZ2F4E1HS2)
• General Radio Telephone Operator License
(Federal Communications Commission, Issued Apr 1994, Credential ID PG-GB-04286)
• Part 107 Small UAS Recurrent - Airmen Certificate 3965816
(Federal Aviation Administration, Issued Apr 2021),
Credential ID 1182971-20210412-00677)
• Dell Technologies Partner Program Marketing Overview (Dell Technologies, Issued Dec 2020, Credential ID MR-8WN-GSTT8121)
• FAA Remote Pilot Small Unmanned Aircraft System - Airmen Certificate 3965816 (U.S. Federal Aviation Administration, Issued Feb 2017, Credential ID 3965816)