Chen Ling

Dynamic, bilingual (Chinese & English) Product Manager & Project Manager respected for comprehensive knowledge in all aspects of the product development process, from first-line engineer to marketing and business development strategies. Known for wielding a diverse, practical skillset in chemical and industrial engineering to inform economic and business analyst practices. Proven track record of developing in-depth business strategies utilizing meticulous market research, technical knowledge, and experience as an independent entrepreneur. Out-of-the-box thinker and leader dedicated to leading by example, leveraging technical insights to maintain a unitary vision.

BASF, Iselin, New Jersey 2019, Marketing Summer Intern

Conducted customer interviews, market research of five leading and 12 up-and-coming competitors to form Platinum Group Metals (PGM) market intelligence, construct 4Ps, and create an STP Competition Map of US PGM Market.

Utilized linear correlation and SIC Code analysis to locate and filtered 3000+ platinum group metals recyclers, expanding company market share

Collaborated with marketing and outreach teams to optimize the digital market platform to create innovative digital markets advertisement campaigns

Duke University, Durham, North Carolina: 2022

Master of Engineering Management (GPA: 3.65)