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Brenda Reilly

Brenda Reilly

Marketing Represenative / Cheer Coach

Marketing / Advertising / Public Relations

Phoenix, Maricopa

Social

About Brenda Reilly:

I graduated from Arizona State University with a Bachelors of Science in Communications. I am currently a Marketing Representative for a mortgage company, but am also looking to dive back into cheerleading! 

Skills 

Communication

Time Management 

CPR and AED Certified

Certified of completion in Concussions in Sports

Certified of completion in Fundamentals of Coaching 

Experience

Experience

Marketing CRM Specialist at NFM Lending                                              07/05/2021- Present 

  • Plan and deliver CRM strategies across the multiple divisions to build company brand. 
  • Make sure the customer database is function properly for optimized use. 
  • Collaborate with IT on implementation of the required CRM infrastructure.
  • Oversee CRM data which includes
    • Data standards
    • Data audit
    • Data structures
    • User access rights
    • Reporting
  • Ensure the CRM system provides an effective sale funnel.
  • Analyze market reports for market trends. 
  • Troubleshoot software or user errors. 

Databases/Accounts I have used – Total Expert, Salesforce, SureFire, BombBomb, CINC, ListReports, Social Survey, MLS, HomeBot, Fairway Now, HBMDash.

BDR/ Acquisitions at Peoples Mortgage                                          02/22/2019 to 09/23/2020

Created my unique position at Peoples. In addition to my previous duties as a Business Development Representative, I was also in charge of coordinating events for the company and their loan officers. While also maintaining CRM databases; including but not limited to SalesForce and Total Expert. Acquiring new loan officers for the company and my team. 

Team Lead/ BDR at AmeriFirst Financial                                        10/31/2016 to 2/22/2019 

As a business development representative, I assist mortgage loan officers with growing their book of business. I plan their classes and occasional events, set up agent meetings, post to social media, create marketing materials and assist their top referral agents with any marketing needs they may have. 

Assistant Manager at FLIRT Hair Salon                                                   8/2015 to 10/29/2016 

I was an assistant manager/receptionist at FLIRT Hair Salon; my duties include, answering the phone, booking appointments for clients, laundry, keeping the salon in order and making sure all clients are enjoying their experience at the salon. 

Education

Bachelor of Science in Communications. 

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