Angela Longhi

I am a proactive people person driven to contributing to the company’s success through individual and team projects. From years as an SEO Specialist on US and UK-based online publications, I have both assisted on and led search strategy and execution. I am adaptable, disciplined and able to work within strict deadlines and fast-pace environments. 

SKILLS

Copywriting

Content Development & Management

Content Marketing Analysis

Competitive Research & Analysis

Keyword Research

Link Building

Gap Analysis

Organization and Prioritization

Search Strategy

On-page and off-page SEO

Interpersonal Relationships

Data Monitoring

EXPERTISE

DATA AND CONTENT MANAGEMENT SYSTEMS

Google Analytics 4, Search Console, Keyword Planner

SEMRush, MOZ, DOMO, BrightEdge

Spark, Wordpress.org, Wix, Squarespace

Gutenberg, Elementor

WORKFLOWS:

Asana, Trello, Monday

Google Suite, Microsoft 365 Office

SOCIAL MEDIA & VISUALS:

Twitter, Pinterest, Instagram

Planoly, UNUM, Tailwind, Hootsuite

Milanote, Canva

SEO DIGITAL WRITER

DAMA Couture | Poland | January 2023 - Present

Write search optimized digital content for an eCommerce wedding couture brand, from product descriptions to category pages.

Write search optimized product descriptions for wedding dresses

Write SEO optimized category pages, up to 850 words

Align brand values and voice through digital web copy

SEO COORDINATOR

Clique Brands Inc., Who What Wear/The Thirty | US,UK | 2019 - 2022

Drive an ongoing increase of traffic to editorial sites through use of content marketing, data and research, and strategy and execution, adaptable to the SEO landscape. Who What Wear is an editorial website focused on fashion and beauty. Responsibilities

Plan and execute search strategy based on KPI’s and the SEO landscape

Creation and management of data platforms for performance

Modify search strategy from audience-driven data and algorithm/core

updates

Train editors on best SEO optimization practices for maximum growth and

visibility

Competitive Research and Analysis

Keyword research and mapping

Monthly Content Calendar

Growth-Driven Performance

WWWUK YOY calendar year ending in 2021: +73% page views

WWWUK YTD September 2022: +47% page views and +30% unique visitors

WWWUK repeatedly exceeding monthly goals in 2022

EDUCATION

COMMUNICATIONS (PR, JOURNALISM, ADVERTISING) MINOR IN SPANISH
Loyola University Maryland, Baltimore 2014 – 2018

CERTIFICATIONS

LOCAL SEO COURSE

SEMRush Academy

2023 – Online

GOOGLE ANALYTICS 4

Google Skill Shop

2023 – Online

RESPONSIVE WEB DESIGN

Free Code Camp

2019 – Online