Alexandra Howard

Current: The Watergate Hotel Full-time • 10 mos - Washington, District of Columbia, United States • On-site

Executive Meetings Manager

Apr 2025 - Present • 3 mos

Event Manager

Sep 2024 - Apr 2025 • 8 mos

Event Sales Manager

01/2024 to Present

BLT Steak DC

1625 I Street NW

Responsibilities:

Led sales initiatives for large-scale events, achieving over $500k in sales within a 7-month period.

Developed and executed strategic sales plans to meet and exceed revenue targets.

Managed client relationships from initial contact through event execution, ensuring high levels of customer

satisfaction and repeat business.

Collaborated with marketing team to create compelling event proposals and presentations.

Negotiated contracts with clients, vendors, and sponsors to secure favorable terms and maximize profitability.

Monitored and analyzed sales performance metrics to refine strategies and improve outcomes.

Key Achievements:

Surpassed sales goals by 25% within the first quarter of employment.

Secured high-profile clients, contributing to a 20% increase in overall event attendance.

Catering and Outreach Manager

04/2023 to 12/2023

City Flavor for Tesla Motors

San Francisco, CA

Catering Manager Responsibilities:

Planning and coordinating catering events, on behalf of Tesla Motors, including menu selection, staffing,

logistics, and equipment needs while collaborating with clients to understand their requirements and

preferences, and customize menus accordingly

Building and maintain relationships with clients to foster repeat business and drive customer satisfaction

Monitoring and analyze marketing campaign performance metrics and adjust strategies as needed to optimize

results. - Conducting keyword research to identify target keywords and phrases that have high search volumes

and low competition

Monitoring website rankings, traffic, and performance using Google Analytics and other SEO tools, and provide

regular reports to the team

Identifying and research potential vendors that align with the company’s needs and standards - Reaching outto potential vendors to initiate contact and establish relationships

Conference Event Coordinator

10/2022 to 04/2023

Compass Group

San Francisco, CA

Maintaining, managing, and scheduling conferences, professional training seminars, product demonstrations,

charity

drives, and town halls in event spaces

Acted as liaison and contract negotiator between vendors, speakers, AV/IT teams, and management for any and

all events

Customized event spaces based on the specific requests of clients

Assisted with developing, planning and implementing strategies to promote large- and small-scale events.

Oversaw day-of execution for corporate events and meetings, trade conferences, group receptions and cause

rallies.

Residential Lifestyle and Digital Marketing Consultant

05/2022 to 09/2022

Dermot Company LP

Manhattan, NYC

Creating, preparing, capturing content and hosting events taking place at our unique luxury residential events at

various

properties throughout the city.

Executing content creation to be used for Dermot’s marketing and social media efforts, assisting in curating

necessary marketing materials for events and digital marketing efforts.

Finding and negotiating contracts with vendors, caterers, and AV teams for various events "

Capitalizing on pay-per-click advertising in Google AdWords and Facebook Ads.

Plannning and executing national digital marketing campaigns with multi-channel approaches.

Integrating digital marketing strategies with PR, events and business product marketing teams.

Contracted Law Clerk

07/2018 to 04/2022

Whiteford, Taylor, and Preston LLP

Washington, DC

Collaborated in the development, planning, and execution of strategies to promote both large and small-scale

events, ensuring efficient budget management and expense tracking.

Managed communication efforts, including mailing letters, sending emails, and drafting memos for important

announcements and events.

Coordinated scheduling for internal and external meetings, travel arrangements, conference calls, and daily

executive responsibilities.

Responded to routine telephone and email inquiries on behalf of attorneys, ensuring timely and accurate

communication.

Organized various events, seminars, and lectures for the department, facilitating smooth and successful

operations.

Coordinated case information by meeting with clients, experts, and other professionals to ensure thoroughpreparation.

Prepared and organized trial exhibits for each case, ensuring all materials were ready and properly presented.

BA in Communications from College of Charleston in Charleston, SC