
Abdellatif Embarki
Marketing / Advertising / Public Relations
Services offered
With a certified expertise in Bloomreach Engagement and a software engineering background, I specialize in bridging the gap between marketing strategy and technical execution. I design and implement highly customized campaigns and digital experiences within Bloomreach, focusing on scenarios, product recommendations, weblayers, experiments, banners, surveys, campaign blocks, custom HTML email templates, Jinja logic, custom rows, and consent management.
Experience
I’m a Bloomreach Engagement Consultant and full-stack web developer with a software engineering background. I specialize in creating and customizing robust digital experiences at the intersection of marketing platforms and code, with expertise in Bloomreach, Shopify, Drupal, and WordPress.
I’ve partnered with major international brands like Feliway, Adaptil, and Douxo across seven countries (UK, US, AU, FR, ES, IT, DE), delivering tailored technical solutions in Bloomreach Engagement — from scenarios and product recommendations to Jinja-based HTML emails, catalog management, segmentation, and more.
Additionally, I’ve contributed to Bloomreach projects for Glassons and Hallenstein Brothers, implementing features such as custom emails, mobile push notifications, and weblayers, helping brands create seamless, personalized customer experiences.
Education
I earned an Engineer’s degree in Computer Science from the Higher School of IT and Telecommunications Management, providing me with a strong foundation in software development, systems management, and technical problem-solving.