- Pragmatic Optimism. Building a new category of world-class power generation requires the optimism of ambition and creativity, balanced with practicality to solve problems efficiently. The challenges that arise are opportunities for growth.
- Excellence without Ego. We bring expertise and commitment to creating the best customer experience, from sales to deployment and service, just as we apply deep technical rigor to building and delivering world-class products. We strive for excellence and behave as leaders with the humility to acknowledge our challenges, both collectively and as individual contributors.
- Proactive Collaboration. The integration and cross-disciplinary nature of Mainspring's business requires intentionally seeking out others who bring different skills, perspectives, and priorities. Our culture of inclusion and respect extends beyond our team to interactions with our partners and customers.
- Ensure a connected brand experience across all customer touchpoints, from initial awareness, throughout the sales funnel and post-sale.
- Provide recommendations and brand vision for improvements to visual branding, website, and sales materials
- Lead and execute on visual branding for both small and large projects, harnessing brand design, copy, art, and digital technology.
- Produce fresh, innovative design work that translates complex ideas into compelling experiences for a variety of customer personas. Final deliverables include sales enablement materials, booth graphics, videos, website, slide presentations, social media graphics, branded gift items, co-branded partner templates, product and site photography, site renderings, branded corporate facility tour experiences, etc.
- Project manage deliverables from start to finish: prepare creative briefs with stakeholder input, present design concepts, integrate feedback, produce materials, obtain approvals.
- Deliver, distribute and archive final work.
- Engage with local print vendors to deliver printed collateral as needed.
- Prepare to scale with flex capabilities as workflow ebbs and flows: recommend and engage external graphic designers, copywriters, photographers/videographers, and web designers.
- Conduct brainstorming sessions to develop engaging materials that effectively address marketing goals within required timelines and budgets.
- Meet budget requirements by forecasting and managing expenses, opening vendor POs and managing vendor invoices for creative deliverables.
- Support event planning, driving booth concepts, design, operations, show services, shipping and build, to ensure successful trade show execution and brand representation.
- Update corporate website with changes as needed directly in CMS, or leading the external web design team on larger projects.
- Fifteen years of graphic design and creative oversight experience, with 8 or more years in a corporate setting.
- Experience in delivering creative work end to end, from developing the vision to executing production on time and within budget.
- Experience in integrating a compelling, engaging and connected brand identity across all marketing channels to enable best customer brand experience: digital, print, website, events, video, social.
- Required: Adobe Suite, InDesign, Illustrator, Photoshop and video editing skills
- Experience in project management, with a focus on creative direction.
- Proven ability to develop and execute successful concepts.
- Strong creative vision, with an eye on business objectives.
- Exceptional communication and presentation skills.
- Experience managing cross-functional projects, collaborating effectively with diverse teams.
- Proven ability to manage multiple tasks simultaneously while adhering to tight deadlines.
- Creative thinking and problem-solving skills, with a keen eye for detail.
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Sr. Creative Marketing Manager - Menlo Park, United States - Mainspring Energy, Inc.
Description
Company OverviewDriven by our vision of the affordable, reliable, net-zero carbon grid of the future, Mainspring has developed a new category of power generation - the linear generator - that delivers local, scalable, and fuel-flexible power to help accelerate the transition to the net-zero carbon grid.
The unique combination of attributes offered by Mainspring's linear generator enables applications on both the commercial and utility sides of the meter for the $816B global electricity equipment market. We serve a wide range of Fortune 500 customers across markets and industries as well as top-tier utilities and other gridside providers.
We are looking to build relationships with people who share our values:
Responsibilities
Objectives of this role
Oversee visual brand experience and deliver creative work for all web, print, and digital marketing.
Does your experience not meet all of our posted requirements? Studies have shown that some people are less likely to apply to positions unless they meet every listed requirement. At Mainspring, we are committed to building a diverse, inclusive, flexible, and collaborative environment, so if you want to help us transition the world to clean and affordable electricity, and don't meet all posted requirements for a particular role, we'd still love to hear from you. Mainspring can sometimes be flexible enough to shift responsibilities for the right person, or otherwise identify open or upcoming roles that may better fit your professional background.
In more traditional words, Mainspring Energy, Inc is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against on the basis of disability.
This compensation and benefits information is based on Mainspring Energy's estimate as of the date of publication and may be modified in the future. We generally do not negotiate on salary once we have made an offer. The level of pay within the range will depend on a variety of job-related factors that may include location, relevant prior experience and/or education, or particular skills and expertise. New hires joining the company tend to be paid within the starting base pay range noted above, with opportunities to increase pay over time based on development of additional skills, competencies, and company-specific knowledge.
Sr. Creative Marketing Manager professionals in Menlo Park
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Vasken Guiragossian
Executive Creative Director